Websites for small businesses

Being good is not the same as being found.

Big chains do not win on quality. They win because they turn up first when somebody goes looking. We build small businesses a website that puts them in the same race, and we keep them looking active and professional once they are in it.

Messaging only. No calls, no forms that go nowhere.

Where should I go for good coffee?

You want Your business. They roast their own, they open early, and the back room is quiet enough to work in.

One name comes back. Not a list. Either it is you or it is not.

Built for

Small places that are better in person than they look online, and deserve to look as good as they really are.

The gap

Good in person, forgettable on a phone.

Look yourself up the way a stranger would. What comes back is your first impression, whether you chose it or not.

Plenty of small businesses are better in person than the places people end up choosing, with better coffee, a nicer room and staff who care more. None of that reaches somebody scrolling on their phone, though, so the business that looks put together online wins them before they have tasted anything.

That is the gap, and it has two halves. Some businesses look unfinished, with no site of their own, a menu that is a blurry photo and hours nobody can find. Others started well and then went quiet, so the last post is from months ago, which tells a stranger you might have closed when you have not.

Neither half is expensive to close. Both are just easy to miss from the inside, because you already know your business is good.

Where they check you

People look you up in three places before they trust you.

Your website

The one place online that is actually yours. It should look like your place and answer the basics in seconds, what you sell, when you are open and how to reach you.

Your socials

People scroll back to see whether you are still open and still care. A steady rhythm of good posts answers that for you, without you having to say a word.

Your menu and photos

People often decide what they would order before they arrive. A menu they can read on a phone and photos that look like the real thing make that decision easy.

Being found is still where it starts, so every site we build is made to be read by search engines and AI assistants as well as by people. A stranger who finds you still has to like what they see, though, and that is the part we are here for.

Free, and you do not need us for it

Check your own business in two minutes.

Do this on your phone right now. Every one of these is something a customer does before deciding whether to walk in.

Anything you could not do in a few seconds is a customer you already lost. Fix it yourself if you like, that is why it is written down, and the full checklist for your own site goes further than these six.

What we do

We make your business look good to the people deciding whether to trust you.

Looking good online is what earns that trust in the first place, so the work is always the same idea from a few different angles. Start wherever your business is weakest and leave the rest for later.

  • A website from scratch

    You have nothing online, or only a social page. You get a real site of your own on your own address, built fast and built to be read.

  • An audit, and the advice after it

    We go through what you already have and tell you in plain words what is working, what is not, and what to fix first. Then we stay on it as advice, so you are not left holding a list you do not know how to use. Or run the checks yourself, for nothing.

  • A strategy for your socials

    Most businesses go quiet online without meaning to, because nobody decided what to post or how often. We build the plan first, so what goes out has a reason behind it.

  • Posts, made for you to publish

    Say you want one a day on Facebook, you get the seven for the week, ready to go out. We work from your own photos or design them ourselves, and you publish and schedule them yourself, in your own accounts.

  • Menu and photo pages

    Your menu, your services, your rooms, whatever you actually sell. We adapt it and design it so it looks like something you would be proud to send somebody, and so a phone and a search engine can both read it.

  • Blog posts, written for you

    The pages that answer what your customers are already asking, written properly and added to your site, so there is a reason for somebody to land on you who has never heard your name.

Add ons

Only if you want them.

The site works on its own and you owe nothing to keep it online. These are extras on the website itself, for when you want it to do a bit more than sit there.

  • Updates, on whatever rhythm suits you

    Once a month, once a season, whenever you have something new. You send it over and we put it on the site for you. We come in as a guest to do it, the site stays in your name and the ownership never moves.

  • Small software inside your site

    Not every business needs a page. Some need a thing that does a job. We build it in and it stays yours with the rest of the site.

    bookingswaiting listorder formloyalty checklive menugift cards
  • A calendar connected to your site

    Your opening times, your events, the days you are closed, kept in one place so the page always matches what is actually happening.

  • Ads placed on your own site

    If you want to promote something of your own, a set menu, a season, a new service, we build the space for it into the page and make it look like it belongs there.

  • Photos, handled

    You send them from your phone. We place them properly, squeeze them so they never slow the page, and label them so search engines know what they show.

How it works

Four steps. No jargon, nothing to sign at the start.

  1. You send a message

    Tell us what you do and what you want people to be able to find. That is the whole brief.

  2. You look at what we have built

    Open the demos on your phone and show your staff. Once you are happy that we are worth it, we take payment and start on yours.

  3. You tell us what to change

    Wrong colour, wrong words, missing dish. We keep going until it reads like your place.

  4. It goes live and it is yours

    On your own address, in your name. We hand it over and you are not tied to us.

The part people ask about

You own it. Not us.

  • The website belongs to your business. Not to us, and not to a platform that can change its mind about you.
  • The address is registered in your name. You renew it once a year and that is the only running cost.
  • No monthly fee to keep it online. If we never speak again, the site stays up.
  • You get the files. Any developer can pick it up later. Nothing is locked to us.

Not sure where you stand with the site you already have? Here is how to check who actually owns it, in about five minutes.

Questions

The ones owners actually ask.

What does it cost?
There is no single number, because each thing we do is priced on its own. A website is one payment, while the posts and the strategy can run as a bundle for a month or a refresh every week, depending on how often you want something new. Send a message with what you have in mind and you get the figure straight back, before anything starts.
Do I pay before I see anything?
You see plenty before you pay, because the demos and the portfolio are right here and you can open them on your phone and show your staff. The work on your own business starts once you have paid, though, because from that point it is our own time and our own resources going into it.
Who owns the website when it is done?
You do. The site and its address are in your business name, you get the files, and any developer can take it over later. We are not holding anything hostage.
What do I have to pay every year?
Only the renewal on your address, and only if you have a website with us. You pay it once a year straight to the registrar, and the hosting sits on a free plan that stays free. Everything else we do, the strategy and the posts included, has no yearly cost attached to it at all.
I already have a website. Can you work with it?
As advice, yes. We go through it, tell you what is holding it back and what to do about it, and you or whoever built it makes the changes. What we do not do is go into somebody else's code and start editing it, so if the site itself needs rebuilding we will say so plainly rather than patch it.
I do not have any photos.
That is normal and it stops nothing, because we can design around it and draw whatever the page needs. It would be worth starting to collect a couple when you get the chance though, even from your phone, because your own place photographed honestly will always beat anything we can draw for you.
Can you add bookings or ordering?
Yes. Small software built into the site is one of the add ons. Bookings, a waiting list, an order form, a loyalty check. Tell us the job it needs to do and we will tell you if it fits.
Do you keep posting for me afterwards?
No, and that is deliberate. We never ask for your passwords and we never log into your accounts, so what we hand you are the posts themselves and you publish and schedule them in your own accounts, whenever you want them to go out. The only thing we will come into is your website, as a guest, if you have asked us to update it for you.
Start here

Tell us what you do. We will tell you what we would build.

No pitch deck, no meeting. Send a message with what your business is and what you want people to find, and you get back what we would put on the page and what we would leave off.

Send a message